Networking Entrepreneurs 2018 Reading List: 14 Books for Network Marketers

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May 9th 2018 by Craig Schulze

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Looking for some serious network marketing and entrepreneurial wisdom and inspiration in 2018?

If you search through Amazon you'll find hundreds (if not thousands) of books on personal development, business growth, and network marketing - all from authors who want you to read their books, and quite a few well worth your attention.

So where do you start?

Here are 14 books for network marketers that will help you shift your mindset, take your business to the next level, or even help you start out on the network marketing journey.

1. How To Win Friends And Influence People

By Dale Carnegie

This is a book all about human relationships. Network marketing is about nurturing and building relationships. How to Win Friends And Influence People has lasted the test of time and is a book straight out of common sense.

If you want to be great at network marketing you have to get good with people.

Even though this book was written decades ago, it is still able to teach very practical lessons that are applicable to the network marketer today. By applying principles in this book you will most likely see a big improvement in your relations with other people and the results of those experiences.

How to Win Friends and Influence People was written as a guide to life success – which is why this is a perfect starting point for a success-hungry network marketer. This book organizes simple relationship principles and rules that, if followed, will lead to a more successful and fulfilling network marketing career.

All in all, it is an inspiring read on how great people create powerful relationships and empower their surroundings.

“You can make more friends in two months by becoming interested in other people than you can in two years by trying to get other people interested in you.”

Dale Carnegie

How to Win Friends and Influence People

2. Your First Year In Network Marketing

By Mark Yarnell

This is one of the first books I read in the industry. In your first year, you will experience many things – you will be tested and challenged. This book shares many examples of people that were drowning in debt, unappreciated by others and dead broke, who went on to become highly successful and wealthy network marketers.

You need to be armed with strategies to overcome those first-year obstacles that everyone experiences, so that you position yourself for lifelong success.

Mark Yarnell covers everything you really need to know starting out in your network marketing journey. His presentation style does not sugarcoat anything – he gives the good with the bad and emphasises the importance of emotional and psychological aspects of staying the course in the early stages of network marketing.

This book gives core network marketing principles that stand the test of time. It teaches you how to become brilliant in the basics. Mark not only hits every angle of the main challenges facing growing your business in the first year – he also gives tools and inspiration to those who have been in network marketing for years but have failed to achieve their potential.

This is a great read that will give you a major head start (or re-align your current situation) by learning how to avoid the “pitfalls” that prevent many from earning potentially life-changing income in network marketing.

“Success comes to people with leadership skills, a sound vision, enthusiasm, and the willingness to put forth the effort to build an organization and find others who will do the same.”

Mark Yarnell

Your First Year In Network Marketing

3. Laws Of Success: 12 Laws That Turn Dreams Into Reality

By Les Brown

Les Brown is an inspirational educator with over 40 years experience. He teaches many personal development skills that are highly relevant to network marketers. This book is a comprehensive presentation of 12 powerful Success Laws that allows anyone to create the life of their dreams.

Achieving greatness in network marketing is all about discovering and unleashing the greatness that is already within you. If you learn and apply these 12 laws, then you will create the environment for your own unique greatness to grow without limitation.

Les Brown has a way with words that not only inspire but also give very clear instructions to actioning the changes required to achieve life-changing success. On the surface, the laws in this book look simple, but there are detailed blueprint steps for each law that help you put into practice the actions required of you to make it work for your situation.

There are laws which deal with leverage, fears, mindsets, team building, streams of income, leadership – just to name a few, that are all closely related to the actions required of highly successful network marketers. The book articulates the changes needed in personal life, perspective, environment, and connection to others – all very important areas for network marketers to develop.

A great book with simple concepts that when actioned can help network marketers achieve their greatest potential.

“You know what? SOMEONE is doing what YOU want to do! Did they get luckier than you? Did they stumble upon their career at a better time than you? Are they somehow fundamentally better than you? NO.”

Les Brown

Laws Of Success: 12 Laws That Turn Dreams Into Reality

4. Go Pro: 7 Steps to Becoming a Network Marketing Professional

By Eric Worre

Eric Worre is the professional network marketer’s “go-to” expert. Eric has condensed his immense experience, know-how and understanding of network marketing and consolidated it into a book of tremendous insight for all levels. If you are serious about raising your network marketing skills and your income, read this book!

Being a professional network marketer requires modelling successful behaviour and committing to practising and applying methods already proven to work by those at the top of the network marketing game.

Eric emphasises the need to upgrade to professional level skills and mindset as more companies choose to use network marketing because it fits what he calls “the New Economy” – where word-of-mouth advertising continues to work better than any other form of promotion. This puts heavy importance on the ability of distributors to successfully spread the word.

This book hits the mark on going next level in all aspects of network marketing such as finding prospects, inviting them to your product or opportunity, presenting your products, follow up with your prospects, helping them become customers or distributors, helping them get started right, growing your team by promoting events and much more.

A must read for those ready to hone their personal development and implement tried and tested tactics and strategies of the real professionals in every stage of the network marketing process.

“The greatest benefit isn’t getting what you want. The greatest benefit is what you’ll need to become in order to get what you want.”

Eric Worre

Go Pro - 7 Steps to Becoming a Network Marketing Professional

5. Rich Dad Poor Dad

By Robert T. Kiyosaki

Rich Dad Poor Dad – a book written over 20 years ago – has been updated to be just as relevant today as it was two decades ago. Robert T. Kiyosaki is a massive endorser for the network marketing industry. In this book, he lays out exactly what wealthy people do to attain and grow wealth!

Financial intelligence is a “must have” for those aiming to be wealthy network marketers.

Assets, liabilities, surplus cash flow and net worth are important concepts that network marketers must have a handle on earlier rather than later in their network marketing journey. Rich Dad Poor Dad shows how to manage these concepts so that money works for you, instead of you working for money. These principles fit perfectly with growing a successful network marketing lifestyle.

For many, Rich Dad Poor Dad will be an eye-opener. It forces you to understand the economics we now live in. It is a book that will change your thoughts on the balance of life, money and family. You can be great at network marketing tactics and earn top dollars as a distributor – but those efforts and monetary gains will go to waste or be fritted away without sound financial intelligence.

This book shows the importance of understanding accounting, investing, and the science of supply and demand – all of which are vital to the success of a wealthy network marketer.

“Great opportunities are not seen with your eyes. They are seen with your mind. Most people never get wealthy simply because they are not trained financially to recognize opportunities right in front of them.”

Robert T. Kiyosaki

Rich Dad Poor Dad

6. The 7 Habits of Highly Effective Network Marketing Professionals

By Steven R. Covey

You may have read, or heard of the book “The 7 Habits of Highly Effective People”. This is a shorter version also written by Steven R. Covey that focuses on network marketers. This book reveals a step-by-step pathway for applying principle-centred habits that will help you become truly effective in your network marketing business.

Learning and applying positive habits used by the best network marketers is the way to take a network marketing business to the next level.

Stephen Covey explains how the principles of his original “The 7 Habits of Highly Effective People” can be effectively applied to achieving success in network marketing. This book is more about developing a strong mental foundation applicable to network marketing, rather than the specific network marketing skills as taught in other books.

By following the principle-centered approach of this book, network marketers learn essential habits that lead to a mindset to win business, creating positive life changes, and being able to lead others in building an effective network marketing business.

Although this book is short, it gets straight to the point without the fluff. A quick read that teaches powerful habits for anyone embarking on the network marketing journey.

“Only if network marketers manage themselves effectively can they go on to managing their teams effectively.”

Steven R. Covey

The 7 Habits of Highly Effective Network Marketing Professionals

7. Think and Grow Rich

By Napoleon Hill

Think and Grow Rich was written in the 1930s but still has relevance today for how to achieve life-changing growth and success. For network marketers, there are many “gold nuggets” in this book that will positively position your mindset for the journey ahead.

Un-wavering faith and belief in your ability to achieve anything you set your mind to, regardless of your current situation, is a pre-requisite for long-term network marketing success.

Think and Grow Rich is a timeless classic that took Napolean Hill more than twenty years of research to create. Many people find this a life-changing book. There are spiritual undertones to the principles, and many of Hill’s ideas have been adopted by most of the world famous personal development coaches of today.

Network marketers can benefit from the knowledge given in this classic book by gaining a shift in understanding the mind and the relationship between visualization and reality. This is the ultimate reference point for using your mind to improve quality of life and increasing wealth.

Read this with an open mind, be prepared for some beliefs to be challenged, and let the timeless insights sink in.

“The time will never be “just right.” Start where you stand, and work with whatever tools you may have at your command, and better tools will be found as you go along.”

Napoleon Hill

Think and Grow Rich

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8. Freakishly Effective Social Media for Network Marketing

By Ray and Jessica Higdon

This is one of the best books on teaching network marketers how to effectively use social media. The information is simple and easy to understand and is based on what really works for network marketing.

Network marketers must know how to use social media with authenticity and integrity to build business.

This book is filled with valuable tips on how network marketers must use social media without being seen as too pushy or spammy. Ray and Jessica teach proven tactics that they have applied to building their own network marketing business on social media.

Network marketers need to read this book now. Not only does it break down what you should be doing on social media in simple and easy to follow steps, it’s also based on the core principles of one of the most sought-after network marketing coaches in the industry.

This book is a must-have for everything you need for your network marketing business on social media.

“Most people in Network Marketing look at Social Media as if it were a dartboard you can just throw things at, and that something will hit the mark - sussess will happen. They hope someone will respond. They hope someone will buy. They hope their business will grow. But hope is not an effective marketing strategy.”

Ray Higdon

Freakishly Effective Social Media For Network Marketing

9. The Next Millionaires

By Paul Zane Pilzer

Written in 2006, the concepts still work today. This was foundational and eye-opening read when I started my network marketing journey. Paul Zane Pilzer is one of the worlds leading economists. He shares his insights into trends and niche markets (that still apply today) to enter if you wanted to look at business opportunities. All roads lead to network marketing.

To be a successful network marketer that rides upward trending markets, it is vital to understand current and future trends that have the greatest potential for creating wealth and position yourself to make money in those trends.

Pilzner describes network marketing as a huge economic opportunity for home-based businesses that can realise great success using the technology that was available at the time of writing, and that is even more relevant and available today. In 2006 some were dabbling online in social media, smartphone technology and software to grow their business – but today most business can’t survive without all of those. The trend of technology use and reliance continues to rise even higher, and the technology just keeps getting better and cheaper for the home-based business.

Don’t be put off by the fact this was written in 2006 – the trends Paul Zane Pilzer describes have materialised and today continue the uptrend in a big way. This book will help network marketers open their mind and see economics in a completely different way, that can be applied to strategic network marketing business growth and success.

This book was a game changer for me and woke me up to the opportunity of home-based network marketing business (compared to traditional business or working for someone else), which has taken me to consistent 7 figures by understanding the principles in this book. Pilzer has proven that he is one to listen to with accurate predictions of trends that apply to the network marketing industry.

“Home-based businesses are one of the fastest-growing segments in our economy, and that trend will only continue, as the age of the corporation, which began barely a century ago, now gives way to the age of the entrepreneur.”

Paul Zane Pilzer

The Next Millionaires

10. Don't Be "That Guy" in Network Marketing

By Adam Carey and Michelle Carey

We all make mistakes, and it helps to see others say they have made the same mistakes. Adam and Michelle Carey have put together a comprehensive list of things NOT to do when promoting a network marketing opportunity. This is a humorous and very informative look at network marketing etiquette.

Don’t hide the fact that you are a network marketing professional. Be bold and proud – people are attracted by the unshakeable belief you have in yourself, your business, and the opportunity.

If you have been struggling with how to approach prospects in an effective manner, you’ll really appreciate this book. Adam and Michelle cover all the classic “Do Not’s” when sharing your product or opportunity with people. This is an inspiring read written humbly, and humorously, as they discuss the cringe-worthy mistakes that so many make.

With the popularity of social media with network marketers, many are doing and posting things online that can destroy their credibility and the credibility of the industry very quickly. This book breaks down fatal mistakes that can really cripple the chances of a network marketing professional’s success in today’s spam averse environment.

There are so many takeaways and lessons learnt in this book. It is very entertaining and a great resource tool to sharpen your skills by understanding the types of methods to avoid when approaching prospects.

“If you receive your identity from people, this will be difficult for you. People who draw their identity from the praise of others are the same ones who die from their criticism. Fortune favors the bold! Know who you are and make no apologies for it. Be unashamed to represent your opportunity and extend grace to those who reject your offer (they are not rejecting you personally!).”

Adam Carey and Michelle Carey

Don't Be "That Guy" in Network Marketing

11. The ONE Thing: The Surprisingly Simple Truth Behind Extraordinary Results

By Gary Keller with Jay Papasan

This book deals specifically with the tools to see a clear path and prevent from being distracted by doing/focusing on the one thing that needs completing to achieve stellar results in any business situation. This takes an alternate approach to time management and procrastination and leverage that forces you to declutter your mind and narrow down on one priority.

Total focus on one thing in a network marketing business can make the difference between remaining stuck in a rut or moving to next level for positive life-changing results.

Gary Keller’s simple system is to succeed in anything in life by focussing on one thing! Whatever you want to succeed in, focus on the one single thing will help you succeed in it. It involves “going small” rather than “going big” in any endeavour so that the power of attention is brought to bear on the crucial pieces that are the “big rocks” of any goal, so the little ones and the sand can “fall into place”.

This method is going to be a mind-shift for many as it means ignoring many things that you think you could do or should do, and understanding that not all things matter equally. This works on the premise that there is no priority lists – only one priority that must be focused on to achieve extraordinary results for anything.

Gary Keller teaches you to make things simple and do fewer things for more effect – which is exactly what budding wealthy network marketers should seek to achieve.

“If everyone has the same number of hours in a day, why do some people seem to get so much more done than others? How do they do more, achieve more, earn more, have more? If time is the currency of achievement, then why are some able to cash in their allotment for more chips than others? The answer is they make getting to the heart of things the heart of their approach. They go small."

Gary Keller

The ONE Thing: The Surprisingly Simple Truth Behind Extraordinary Results

12. Go for No! for Network Marketing

By Richard Fenton, Andrea Waltz and Ray Higdon

Richard Fenton and Andrea Waltz first wrote the best-selling book, Go for No! This book is a network marketer’s edition with input from Ray Higdon, founder of one of the fastest growing network marketing training companies. The book introduces the Go for No strategies and applies Ray Higdon’s network marketing experience.

Having a strategy to deal with rejection in network marketing is one of the most important skills for a network marketer to master.

The Go for No principles are a real mind-shift to the way most people handle and internalize rejection. The main thrust of the book is that if you are not currently achieving the level of success you want in your life, you are probably not failing often enough – average results come from avoiding failure.

This is a great book for anyone who suffers from fear of rejection that stifles growth – there are several examples of scripts and conversations, as well as personal stories to relate to.

Hearing “No” in network marketing is inevitable. This book gives you the tools to learn how to embrace the No as a strategy to change your mindset about rejection, and understand that more No’s equals more Yes’s.

“When you hear the word no, what does that mean to you? How do you respond—both internally in your mind and externally in your actions? This is important because it is this—and quite often this alone—that ultimately spells the difference between achieving long-term success and eventual failure for millions of people all over the planet."

Richard Fenton & Andrea Waltz with Ray Higdon

Go For No! For Network Marketing

13. Get Over Your Damn Self: The No-BS Blueprint to Building A Life-Changing Business

By Romi Neustadt

Romi Neustadt traded in a corporate career in law and PR for more time and financial freedom with a network marketing business from home. She built a 7-figure business in less than three years. Romi tells it like it is and gives you the knowledge, the steps and the no BS mindset that takes to make real network marketing millionaires.

The ultimate key to transitioning to network marketing is to be coachable and follow the proven network marketing processes given to you without needing to reinvent the wheel.

This is a no-nonsense book that strikes at the heart of why people fail in network marketing and what to do to be in the success corner. Written more for women getting into the network marketing game, men can also benefit from the priceless lessons presented in the book. Be warned, Romi uses some colourful language to get her points across – but this is what is needed to get people “over themselves” so that their business can have a chance to grow.

This is a highly motivating book full of action steps to take. It may change your perspective on the way you are doing network marketing especially if your business is in a rut. Roni forces you to confront your inner fears and weaknesses and clears the path to getting in touch with the part of you that learn to do business like a BOSS.

There are many things in this book that will make you laugh – but rest assured if you “get over yourself” and follow Romi’s no BS methods, you are on your way to some serious success.

“If someone isn't seeing success, it's almost always because they're not following the system, either because they don't trust it or because they're arrogant enough to think they can do it faster, stronger, better.”

Romi Neustadt

Get Over Your Damn Self:
The No-BS Blueprint to Building A Life-Changing Business

14. A Lawyer's Case for Network Marketing

By Pamela Barnum

The network marketing profession is often criticized and misunderstood by those not directly in the industry. There are many stories of super succesful network marketers who once never wanted to go near the industry because of misinformed stigmas such as the question of “is network marketing a pyramid scheme”.

Like any conventional business, it behoves the network marketer to do the due diligence on business opportunities.

This book details Pamela’s journey from the corporate world, transitioning to network marketing from home. It details countless hours of research and years of personal success in network marketing from the perspective of a former sceptic. Pamela goes to depths to answer what network marketing really is and whether network marketing is a viable business opportunity for someone.

Interesting aspects are how Pamela describes how the (US) law applies to network marketing, and why she, as a skeptical lawyer, saw the light and made the move to be a highly successful network marketer.

This is a great book to study how to tackle the naysayers and skeptics of the network marketing industry with solid facts that show network marketing is definitely a legitimate and ethical business sector where ex-corporate people can do so much more to enrich their lives and the lives of others.

“When you are looking at a network marketing company investigate whether they balance the needs of the company with the needs of the distributors and customers. If they do, wonderful—you’ve found a great company. If they put the needs of the company first, at the expense of the distributors and customers—run away, very fast. Fast and far like Forrest Gump."

Pamela Barnum

A Lawyer's Case for Network Marketing

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